2829 N 90th Street
The Situation
The owner of 2829 N 90th Street sought to sell a professionally maintained office property located in a challenging office submarket. Despite the property’s strong visibility at the intersection of 90th & Maple and its attractive retail presence, the building had spent a significant amount of time on the market with limited activity and buyer interest.
Ownership needed a strategy that would maximize value while repositioning the asset to appeal to a broader pool of investors and users.
The Strategy
OMNE Brokerage worked closely with ownership to provide a clear market evaluation and outline multiple scenarios for the property’s future. Through this analysis, the team identified the building’s strong retail visibility and adaptive reuse potential as key opportunities. Potential uses ranged from a larger assemblage opportunity at 90th & Maple to a multi-tenant office or retail configuration.
To increase exposure, OMNE expanded the property’s marketing strategy by offering it both For Sale and For Lease. The team launched targeted outreach efforts that included direct mail campaigns, cold calling prospective users, and marketing through the brokerage community. OMNE also advised ownership that securing a tenant would likely increase investor interest and position the property more competitively for disposition.
The Result
The strategy proved successful when OMNE secured a long-term lease with a national tenant, creating long-term income stability for the asset. With the property leased, the team shifted its focus toward investor outreach, directly targeting potential buyers seeking stabilized investment opportunities.
The property was ultimately leased and sold, achieving the owner’s goals while maximizing the value of the asset. The project demonstrated how proactive leasing, targeted marketing, and a strategic understanding of market positioning can transform a challenging disposition into a successful outcome.
